Featured Articles

Apple iPad Air 2 costs $275 to build

Apple iPad Air 2 costs $275 to build

IHS has told Recode that the Apple iPad Air 2 16GB Wifi costs only $275 to build -- not bad…

More...
LG sells 16.8 million smartphones in Q3 14

LG sells 16.8 million smartphones in Q3 14

As Samsung is losing market share, another Korean company, which many had written off, is gaining.

More...
LG G Watch R EU price set at €299

LG G Watch R EU price set at €299

LG G Watch R is probably the best looking Android Wear device on the market and many have been waiting for…

More...
Nvidia GTX 970 SLI tested

Nvidia GTX 970 SLI tested

Nvidia recently released two new graphics cards based on its latest Maxwell GPU architecture, with exceptional performance-per-watt. The Geforce GTX 970…

More...
Gainward GTX 970 Phantom previewed

Gainward GTX 970 Phantom previewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Friday, 17 May 2013 07:06

Online Pass program killed by EA

Written by David Stellmack

Feedback said buyers didn’t like it

The very controversial Online Pass program that was start by Electronic Arts and then copied by most of the major publishers is at an end. EA has confirmed that they will be killing off the one-time use access code program going forward. None of the new EA titles will be using the Online Pass feature.

According to EA, the company listened to buyer feedback, which suggested that buyers simply didn’t like it; and EA is responding by eliminating the use of it going forward. Interestingly, EA says nothing about what they plan to do going forward to help recapture lost revenue from the sale of used titles. EA also didn’t indicate how successful the Online Pass program was at recapturing such lost revenue.

With EA’s decision to discontinue the use of the Online Pass, it begs the question whether others such as Sony, Ubisoft, Warner, and Codemasters will also discontinue the use of the Online Pass.

Sources suggest to us that the decision to kill off the Online Pass might not be that big of a surprise, as many are starting to suspect that the cost of new games is going up on the new Next Generation console systems from both Microsoft and Sony. Neither Microsoft nor Sony nor the 3rd party software publishers have confirmed a price increase yet, but our sources suggest they are examining it closely.

blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments